The author
Bill Aulet
A longtime successful entrepreneur, Bill is the Managing Director of the Martin Trust Center for MIT Entrepreneurship and Professor of Practice at the MIT Sloan School of Management. He is changing the way entrepreneurship is understood, taught, and practiced around the world.
New Books Out!
The new Disciplined Entrepreneurship Expanded & Updated and Disciplined Entrepreneurship Startup Tactics books were launched on April 2 this year.
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Latest article
Successful Serial Entrepreneur Takes It to the Next Level with JetPack: From Coffee to LA Fires, A Story Only Possible with AI
0 Comments5 Minutes
Remington Hotchkis, a serial entrepreneur in Los Angeles (LA), California, had just seen his latest and biggest venture—Bixby Roasting, a successful D2C subscription coffee business patterned after Dollar Shave Club and Chewy.com—acquired by a much larger company in a successful exit where it could realize its full potential. He should have been celebrating and maybe even relaxing for the first time in six years, surfing at Laguna Beach, and appreciating how he had made people’s lives better by…
Other recent articles
EDP 2025 Insights: Even More Amazing Than Usual Because of One Key Item That Bodes Well for the Future … If Handled Correctly
0 Comments9 Minutes
It is hard to describe MIT EDP (Entrepreneurship Development Program) to people who have not participated in it. It’s a six-day fully immersive program at MIT held in January, often in brutally cold weather, like this year. Entrepreneurs come…
Holy Cow, We Got a Lot of Ship Done in 2024!!!
0 Comments16 Minutes
If you think you are going to read about yourself in this post, let me warn you it’s highly unlikely. Doesn’t mean we do not love you but there was just an overwhelming amount of great (entrepreneur)Ship that happened in 2024. Here are my top 10…
Trust Center Annual Report Now Available: Please Laterally Innovate (Copy) This Document!
0 Comments4 Minutes
We are extremely proud of this document as it reminds us and shows the incredible depth and breadth of the impact our small but extraordinarily mighty team accomplished in 12 months. But it is not meant to be a "show off" document nearly as much as…
The Silicon Valley Entrepreneurship Model Can be Toxic, Fortunately There are Other Models
1 Comment3 Minutes
Great ideas regarding entrepreneurship come out of Silicon Valley. After all, it is one of the key centers of innovation-driven entrepreneurship, however, the product is often specific to that context. The entrepreneurial process should be…
delta v 2024: Everything AI, Including the Tools to Build the New Ventures, Video and Other Thoughts
0 Comments7 Minutes
MIT delta v 2024 (the 13th cohort) is now in the books and here are all the videos of the different teams who graduated from it along with some musing about this year’s edition.
How MIT’s Entrepreneurial Finance Course Set Me on the Path to Greater Success
1 Comment4 Minutes
Entrepreneurs must understand finance, but I didn't fully grasp its importance until I took MIT’s Entrepreneurship 104: Fundamentals of Entrepreneurial Finance. This course was my starting point, preparing me for MIT’s Innovation and…
Unleashing the Kendall Magic: A Fireside Chat with Rhie-Young Lim & Bill Aulet
0 Comments4 Minutes
Bill Aulet discusses the profound impact of MIT's entrepreneurship boot camps, noting that participants from war-torn countries found paths to economic freedom.
Livvi: A Great TikTok Video About Your Company
1 Comment3 Minutes
In my new Disciplined Entrepreneurship: Expanded and Updated book, the example I use to track all the steps in the book through in a continuous manner is a company that was called Bloom in the book—but has emerged as a real company now called……
The AI Cofounder: A Revolution in Entrepreneurship
2 Comments7 Minutes
Imagine a world where every aspiring entrepreneur has a seasoned co-founder in their pocket, capable of doing 80% of the upfront R&D by creating market segmentation, crafting pricing strategies, and developing product pipelines —all in a matter of…
The Best “How to Build a Business” Book on the Planet
0 Comments3 Minutes
With three tech start-ups under my belt and currently working on no. 4, I can honestly say this is the best “business building” book on the planet. The advice, guidance, and insights are so good, that it’s not only my “go-to” start-up bible, but…
